Thursday, October 11, 2012

"I'm the font that Gotham deserves..."

These superhero typographic posters were created by Matthew Olin, a Minnesota-based designer, for his MFA Thesis exhibition.  I'm a comic nerd, so this appeals to me on a number of levels, but it's also very fascinating in a typographical sense.  Each poster is of a style of font (serif, sans-serif, etc.), and each style has been given a set of "personality traits."  These traits were then matched to a comic book hero, which is created using that style of font.  It's an amazingly in-depth body of work, as he had to study each style and discover these traits that make them what they are.  Bravo, good sir.  Bravo.

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